Anthony Artol Visible Enterprises, Ltd.

June 25

Some will argue that a real strawberry still exists, growing somewhere, full of flavour, and scent, and waiting to be picked.
But what value has the vague romanticism of the real thing when measured against the transcendant strawberry, which the genius of rational organization can place on every plate on request?

( found at John Ralston Saul, The Doubter's Companion - A Dictionary of Aggressive Common Sense - ISBN-10: 0029277221 )